web traffic

WEB TRAFFIC:
It is the amount of data sent or received by a visitor to a website. Sites keep track of which page and which part of it is generating traffic. This helps in structuring, or designing the website in a precise manner. it can be some pages / sites that are popular in some countries, ORKUT being more popular in Brazil and next in India, than in other countries. This is also a measure of how many people saw their page.
Points seen about web traffic:

1. Number of visitors
2. Number of page visitors ( this indicates 2 things, one that the person is very interested in the content and goes on and on in search of information { positive impact }, and second is that the person is not able to find information and he is trying to find information in that page { negative impact })
   
3. Visit duration (no of visits)
   
4. Page duration ( time duration it was opened for)
5. Busy-time ( time of the day when the site was heavily used)
6. Most requested page
7. Less seen [ages
8. Refers etc

Websites like ALEXA Ranking gives details of all these statistics.
There is another website called NEILSON NETRATING (which needs registration)
This is how we see that a video of a pop-star or a song, or a page being visited more frequently, or having more hits.
There is also an alternate route to see if there's any security breach or lapse or any leak in information, in cases like a military website, or a government. an example is that the United States Of America has blocked the president' website outside the US. This can be used to find that if a military website is being opened more frequently, from where, how long, how often.

Ways to increase traffic:

1. By placing a site in search engines and purchase of advertising,
2. Bulk E-mail,
3. Pop adds ,etc

• It is important that the ad is placed properly on most used or top rated websites. Generally people don't go beyond go beyond 2nd or 3rd page to search any stuff. We can increase the traffic, by giving some information about our product, plus give some free ebooks or articles thats downloadable, plus a discount on downloadable items ... .
• Another easy method is to write mail to sites and ask them to add their link to our'.
• Another method is to write free articles to sites, like a freelancer, benefit being that you get to include a link to your site in the article, that is, everytime someone clicks on your link, it brings free traffic. pixel ads brings more traffic, but can reduce intended users.
  
• The more better way is to register with major search engines. After registering, what happens is that the search engines works by crawling registered websites. These crawlers (also called spiders or robots), starts at the homepage, and goes through links, internal links and starts gathering information about pages and stores it and then indexes in search engine database, and indexes the page URL plus title plus header and some amount of text.
• Paid ads: Here in return for a small payment, many larger companies choose to advertise their sites on other popular sites. types: banner ad or CPM (Cost Per Impression), PPC (Pay Per Click).