5 Useful Tips for List Building
Tip #1 - Use Forum Postings to Your Advantage - If you are a member of any forums, take advantage of them and add your website address as part of your signature file that is included with every post that you make. This gets your name out there and will enable others in the forum to click on your link.
The link should lead to your webpage where they can sign up to be on your email list. For those who are not members of a forum, it is definitely worth your while to join a forum that is related to your product or service so you can take advantage of using a signature file with your postings.
Tip #2 - Get Writing - Writing good articles is another great way that you can work on building up your list. People like to read helpful and informative material. At the end of your articles, you can include some bio information along with a link to your site. When people read what you have to say and like it, they are more likely to click the link to your site and sign up for your emails to hear more of what you have to say.
Tip #3 - Include a Web Signup Form on Every Page of Your Site - It is imperative that you have a signup form on every single page of your site.
Many people may enjoy what they are reading, but they may not want to have to go back to the main page of your site to sign up for your emails. Make it easy for them to sign up and provide a form on each page of your site.
Tip #4 - Use Viral Marketing - Viral marketing is also a great way to build up your list. Viral marketing is when you offer something of value to people in return for them signing up and providing you with their email address. You may want to offer a helpful e-book or even a special report to get people to sign up.
Tip #5 - Encourage Email Forwarding - You can also use the people you already have on your list to help you build up your list even more. In your emails, encourage your readers to forward on your emails to friends and family members.
They may be able to reach some people you would have never come in contact with otherwise. If they send out your emails to others, more than likely new people will be coming back to you to sign up for your emails if they are filled with excellent information.
Viral Marketing Online - Why it Works
The dawn of Web 2.0 and the flourishing social networks and online communities it has spawned has, for many, upped the stakes in the marketing and advertising world. More than anything, online social networks make it possible for people to communicate - whether this is on a social or a business level. In particular, the technique of viral marketing benefits from using social networks as a platform, as is made clear from the success of the world's most popular social sites. Today, new and upcoming bands need no longer seek a record deal in order to gain fame and popularity: MySpace's rapid word-of-mouth circuit ensures that any band across the world that's gaining attention does so by appealing to a core group of MySpace users and waiting for them to tell their friends.
The recent launch of the Facebook Marketplace platform also suggests that marketers are becoming increasingly tuned to the benefits of viral marketing via social networks. Facebook Marketplace allows users and businesses to post free classified ads on the site, while Facebook Platform is an API that allows for the development of applications to be placed on the website.
Moreover, online marketing communities can be a great place to make new contacts within your industry and, if you're looking for a new job, can provide you with invaluable sources of information about the best companies to work for and who's recruiting right now. After all, viral marketing can work on marketers too!
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