Mobile 2.0

We all are familiar with the concept of web 2.0. Since the time Tim O'Reilly had defined web 2.0 all business wagons are eying on this new sphere to gain visibility and to capture their target audience. Social networking sites such as MySpace and video sharing sites like YouTube are already making billion dollars for successfully launching the new media convergence. Looking at the way how web 2.0 is racing across the dotcom revolution, it’s obvious that they have marked a milestone in the online world. Now, as an extension of this web 2.0, mobile companies are incorporating this new technology to their platform as ‘Mobile 2.0’. It’s obvious from the phrase ‘Mobile 2.0’ that it’s a convergence of mobile devices and web services creating an entirely new platform for people to access information at their ease.

For instance ClairMail, BluePulse, ComVu, Funambol, Gizmo, Loopt etc have introduces a break through technology that lets you experience unrestricted access to internet form your mobile. For instance ClairMail has introduced a new product called MoDazzle that connects you to all social networking sites via SMS. With the aid of MoDazzle you can interact and engage actively with all your favorite communities like MySpace, Orkut, Facebook etc via SMS. There is no need for WAP or GPRS. Mobile 2.0 is just the start of this new era and it’s quite interesting to observe the converging technology.

Here are some essential components of what mobile 2.0 is about:

• Mobile search: Much more than google on your mobile phone.
  
• Mobile content and the changing balance of power (The power of user generated content)
• I am not a number, I am a tag (The impact on the telecoms industry's management of numbers)
• Multilingual mobile access (Everyone, Everywhere with a phone running)
• Mobile web 2.0 and digital convergence (Mobile web 2.0 is a driver to digital convergence)
• The disruptive power of ajax and mobile widgets.
• Location based services and Mobile web 2.0.